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    • Pure Evoke Instant Tones 100ml - Violet
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      Vendor: PURE
      Pure Evoke Instant Tones 100ml - Violet
      Evoke instant tones are a fast-acting, conditioning ammonia free range of intermixable toners, which can also be mixed with evoke tone on tone clear to further customise your result. Evoke instant tones are specifically formulated as an express 5-minute blonde toner on levels 8-10, sealing in shine and condition without...
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    • Pure Evolve Permanent Colour 100ml
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      Vendor: PURE
      Pure Evolve Permanent Colour 100ml
      ILLUMINA COLOR is a permanent premium hair colour and one of the biggest innovations in coloration in the last 20 years. The hair shimmers and shines in every light. It feels healthy and untreated. Up to 100% grey coverage with natural colour play. ILLUMINA COLOR elevates light to its highest spectrum...
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    • Pure Evolve Plex Lightening Powder 9 Levels Of Fast-acting Lift Blue Bleach 500g
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      Pure Evolve Plex Lightening Powder 9 Levels Of Fast-acting Lift Blue Bleach 500g
      Protecting Bond Multiplier   • 9 Levels of fast-acting lift, Pure Evolve Plex Lightening Powder with bond multiplier protects the hair structure as it lightens for the entire development • No yellow, blue bleach suitable for all hair types • Pure Evolve Plex is a protecting bond multiplier shielding and...
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      $51.20
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    • Pure Extreme Lift And Deposit Colour 60ml
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      Vendor: PURE
      Pure Extreme Lift And Deposit Colour 60ml
      Lift & Deposit Colour PPD Free Intense range of fashion shades Applied  over coloured of natural hair Provides long lasting colour results in one step colouring process. • Easy to use • Fast development time • Six rich vibrant shades • 2 steps in one process (off scalp) • Lightening...
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    • Pure Flourish Treatment 200ml
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      Pure Flourish Treatment 200ml
      BENEFITS Instant lightweight nourishment / Designed to revitalise coloured, dry delicate hair / Enriched with nutrient-rich amino acids and porosity balancing extracts to nourish and protect hair / Infused with exclusive ‘pure complex’TM (certified 100% organic extracts) / Enriched with selective treatment oils to revive, protect and shine.   DESCRIPTION...
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      $25.30
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    • Pure Forever Blonde Conditioner 1l
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      Vendor: PURE
      Pure Forever Blonde Conditioner 1l
      BENEFITS Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling / Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair / Blue Cypress blue/violet pigments are deposited on the hair shaft...
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      $72.00
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    • Pure Forever Blonde Conditioner 300ml
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      Pure Forever Blonde Conditioner 300ml
      BENEFITS Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling / Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair / Blue Cypress blue/violet pigments are deposited on the hair shaft...
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      $26.65
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    • Pure Forever Blonde Shampoo 1l
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      Pure Forever Blonde Shampoo 1l
      BENEFITS Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling / Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair / Blue Cypress blue/violet pigments are deposited on the hair shaft...
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      $72.00
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    • Pure Forever Blonde Shampoo 300ml
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      Pure Forever Blonde Shampoo 300ml
      BENEFITS Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling / Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair / Blue Cypress blue/violet pigments are deposited on the hair shaft...
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      $26.65
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    • Pure Forming Paste 85g
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      Vendor: PURE
      Pure Forming Paste 85g
      BENEFITS Slips through the hair creating the perfect tousled look that is re-mouldable. Create form and shape with increased definition and texture giving hair a fuller appearance.   DESCRIPTION Pure Forming Paste is perfect for creating massive texture and movement in all hairstyles to last all day. Delivers firm, flexible...
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      $24.65
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    • Pure Fusion Complex Bond Repair Treatment 150ml
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      Vendor: PURE
      Pure Fusion Complex Bond Repair Treatment 150ml
      BENEFITS Prevents damage and repairs hair integrity from salon processes, adds shine and lustre to hair / Leaves hair feeling smoother, softer to touch, more resilient and manageable / Rebuilds chemically damaged hair improving hair colour intensity and protection against fade / Protects hair against UV, thermal and humidity.  ...
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      $28.65
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    • Pure Fusion Complex Bond Repair Treatment 1l
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      Pure Fusion Complex Bond Repair Treatment 1l
      BENEFITS Prevents damage and repairs hair integrity from salon processes, adds shine and lustre to hair / Leaves hair feeling smoother, softer to touch, more resilient and manageable / Rebuilds chemically damaged hair improving hair colour intensity and protection against fade / Protects hair against UV, thermal and humidity.  ...
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      $79.95
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    • Pure Fusion Complex Conditioner 1l
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      Vendor: PURE
      Pure Fusion Complex Conditioner 1l
      BENEFITS Beautiful blend of science with nature. ‘Bond Cure’ plus organic complex blend together to create a luxurious restructuring conditioner / Organic Ginger Oil, Rosemary Oil and Açai Oil has amazing antioxidant benefits to soothe and repair damaged hair / Protects hair against UV, thermal and humidity / Repairs split...
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      $79.95
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    • Pure Fusion Complex Conditioner 300ml
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      Pure Fusion Complex Conditioner 300ml
      BENEFITS Beautiful blend of science with nature. ‘Bond Cure’ plus organic complex blend together to create a luxurious restructuring conditioner / Organic Ginger Oil, Rosemary Oil and Açai Oil has amazing antioxidant benefits to soothe and repair damaged hair / Protects hair against UV, thermal and humidity / Repairs split...
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      $26.65
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    • Pure Fusion Complex Leave In Treatment 200ml
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      Vendor: PURE
      Pure Fusion Complex Leave In Treatment 200ml
      BENEFITS Enriched with selective treatment oils to soften and smooth hair texture while improving hair colour intensity for stronger, healthier hair /Instant reconstructant leave in treatment to protect and repair all damaged/coloured hair types / Hair is instantly detangled softened and frizz free / Protects hair against UV, thermal and...
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      $28.65
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    • Pure Fusion Complex Shampoo 1l
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      Pure Fusion Complex Shampoo 1l
      BENEFITS Beautiful blend of science with nature. ‘Bond Cure’ plus organic complex blend together to create a luxurious restructuring shampoo / Organic Ginger Oil, Rosemary Oil and Açai Oil has amazing antioxidant benefits to soothe and repair damaged hair / Protects hair against UV, thermal and humidity / Repairs split...
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      $79.95
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    • Pure Fusion Complex Shampoo 300ml
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      Pure Fusion Complex Shampoo 300ml
      BENEFITS Beautiful blend of science with nature. ‘Bond Cure’ plus organic complex blend together to create a luxurious restructuring shampoo / Organic Ginger Oil, Rosemary Oil and Açai Oil has amazing antioxidant benefits to soothe and repair damaged hair / Protects hair against UV, thermal and humidity / Repairs split...
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      $26.65
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    • Pure Goddess Conditioner 1l
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      Vendor: PURE
      Pure Goddess Conditioner 1l
      BENEFITS Organic Shea Butter, Argan Oil and Marula Oil restore moisture loss caused by natural elements, regular chemical treatments or frequent heat styling / Enriched with selective treatment oils to rejuvenate and restore healthy moisture balance to hair and scalp / Infuse strands with essential hydration and moisture delivering seriously...
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      $72.00
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    • Pure Goddess Conditioner 300ml
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      Pure Goddess Conditioner 300ml
      BENEFITS Organic Shea Butter, Argan Oil and Marula Oil restore moisture loss caused by natural elements, regular chemical treatments or frequent heat styling / Enriched with selective treatment oils to rejuvenate and restore healthy moisture balance to hair and scalp / Infuse strands with essential hydration and moisture delivering seriously...
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    • Pure Goddess Shampoo & Conditioner Duo Pack
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      Vendor: PURE
      Pure Goddess Shampoo & Conditioner Duo Pack
      The Pure Goddess range is our ultra soft hydration therapy. Enriched with Organic Shea Butter, Argan Oil and Marula Oil to restore moisture loss caused by natural elements, regular chemical treatments or frequent heat styling and to rejuvenate and restore healthy moisture balance back to the hair and scalp. Pack...
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      $43.35
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