A luxurious strengthening and repair treatment designed to deeply nourish, rejuvenate and repair damaged hair in 1 minute. Enriched with SIX powerful active ingredients which benefit the hair: Argan Oil Jojobo Oil Vitamin E Grape Seed Extract Sunflower Seed Extract Rice Protein Available in 150ml & 1 L

Base Argan Oil Treatment is a versatile nourishing hair and skin treatment that can be used as a conditioning, styling and finishing tool. The unique botanical BASE complex works harmoniously together to instantly rejuvenate dry & damaged hair, provide thermal and colour protection, control frizz and improve overall condition and...

Powerful leave-in blonde refresher for instant no yellow results. Professional strength neutralising pure violet pigments counteract unwanted brassy, yellow tones to create icy cool blondes and banish brassiness from brunettes. The unique botanical BASE Complex strengthens, conditions and detangles the hair whilst adding thermal & UV protection.

Blonde ++ offers instant no yellow results. Professional strength neutralising pure violet pigments counteract unwanted brassy, yellow tones to create icy cool blondes and banish brassiness from brunettes. Available in 300ml, 1L, and Limited Edition 500ml

Ideal for moisturising, repairing and strengthening naturally blonde, chemically lightened and grey hair. Designed to neutralise unwanted brassy tones with active violet colour pigments to help brighten blonde and highlighted hues whilst strengthening the cuticle to combat breakage. • Neutralises unwanted brassy yellow tones • Helps subtly brighten blonde and highlighted hues...

Ideal for strengthening, nourishing and protecting coloured, damaged, dry or porous hair from the inside out. Designed specifically to help lock in colour pigments for noticeably longer lasting intense colour, leaving the hair feeling softer and more supple with luminous shine. sulphate-free cleanser protects, replenishes & helps repair damage from within provides...

Ideal for strengthening, nourishing and protecting coloured, damaged, dry or porous hair from the inside out. Designed specifically to help lock in colour pigments for noticeably longer lasting intense colour, leaving the hair feeling softer and more supple with luminous shine. sulphate-free cleanser protects, replenishes & helps repair damage from...

ALL YEAR AROUND DEAL!!! Buy 12 Base Colour Tubes and add 1 x FREE Base Developer of your choice to your cart. Discount automatically applied at checkout. BASE Cream Developers are specially formulated to partner Base Colour Shades and Powder Lightener. Available in 4 different strengths:  Semi Activator, 10, 20, 30 volumes...

Base Curl Defining Cream is an anti-frizz styling cream designed to define, moisturise and turn naturally curly and wavy hair into silky, smooth curls. The unique botanical BASE complex works harmoniously together to deliver lasting curl perfection whilst protecting against frizz caused by humidity, sun, thermal styling and chemical treatments....

The Base Deep Cleansing Shampoo is a gentle detoxifying cleanser designed to remove, build-up, unwanted residue and impurities from the hair. Suitable for all hair types and gentle enough to use daily. Specifically for removing styling product, chlorine and toxins from the hair. Also perfect for fine, limp or oily...

The Base Deep Cleansing Shampoo is a gentle detoxifying cleanser designed to remove, build-up, unwanted residue and impurities from the hair. Suitable for all hair types and gentle enough to use daily. Specifically for removing styling product, chlorine and toxins from the hair. Also perfect for fine, limp or oily...

BASE | Blonde++ & Rose Gold Duo Pack + Travel Bag A limited edition set featuring a duo of BASE essentials, bundled together in an exclusive travel bag.   Includes: • 1 x BASE Blonde++ Shampoo – 500ml *Limited Edition Size* • 1 x BASE Rose Gold Shampoo – 500ml...

ALL YEAR AROUND DEAL!!! Buy 12 Base Colour Tubes and add 1 x FREE Base Developer of your choice to your cart. Discount automatically applied at checkout. BASE is a new generation in colour offering a complete line of luminous nuances that inspire endless creativity with rich vibrant colour, luxurious...

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BASE Haircare Sampler Keen to try the BASE Haircare range but don‘t want to commit to buying bottles BASE have now released the FULL haircare range in beaut 15ml sachets. Includes:x1 Blonde Shampoox1 Blonde++ Shampoox1 Blonde Conditionerx1 Colour Shampoox1 Colour Conditionerx1 Moisture Shampoox1 Moisture Conditionerx1 Rose Gold Shampoox1 Rose Gold...

A leave-in moisturising cream designed to seal & strengthen the cuticle whilst conditioning the hair from root to tip.

Ideal for strengthening, nourishing and protecting every hair type. Designed to gently cleanse and actively deposit moisture to help make the hair feel soft and silky without drying out. The rich concentrated formula is designed to repair and restructure the cuticle layer in order to improve the hairs strength and...

Ideal for strengthening, nourishing and protecting every hair type. Designed to gently cleanse and actively deposit moisture to help make the hair feel soft and silky without drying out. The rich concentrated formula is designed to repair and restructure the cuticle layer in order to improve the hairs strength and...

Check out the NEW bowl-worthy BASE Powder Lighteners that every colourist needs! Designed for high performance and versatile lightening and lifting services Enriched with hydrating Kaolin to protect and condition the hair Enhanced tonal control technology with anti-yellow toning actives Dust-free with gentle lightening compounds Fast and simple to mix...

Formulated with conditioning pigments to create soft pastel rose gold hues to blonde, highlighted hair. Perfect for depositing opalescent colour or softly tone and maintain colour between services. The unique BASE Complex is specifically designed to strengthen hair whilst helping protect against colour fade, adding vibrancy and shine. Available in...