Wella - New Colours

KOLESTON PERFECT - OUR PUREST PERMANENT HAIR COLOUR EVER WITH ME+ TECHNOLOGY ME+ is the superior colour technology of the future. It is the only oxidative permanent hair dye molecule to replace PTD and PPD that reduces the risk of developing a new allergy to hair colour* while delivering uncompromised...

COLOR TOUCH is a low commitment, ammonia free*, multi-dimensional demi-permanent hair color for clients who like to change their tone more often. COLOR TOUCH Light² Colour complex puts the highest standards of demi-permanent colour in your hands. Create hyper-natural nuances and an irresistible play on light thanks to the sophisticated mix...

Wear suitable gloves. Apply the mixture using the applicator bottle or the bowl and brush. Apply Shinefinity to pre-shampooed and towel-dried hair evenly from roots to tips. For even more intensity, apply the mixture directly on to dry hair.  Development time is up to 20 minutes without heat and for...